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censhare

Content creation and publishing for intelligent business communication

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CMS - How Content Marketing Hubs Enable Exceptional Customer Experiences

These days, your business’s success hinges on your ability to deliver timely, high-impact communications to customers across an ever-expanding range of platforms and devices.

Can you really afford the expense, slowdowns, and inconsistent quality that come with ad-hoc, manual production workflows? 

Video Tour of Censhare

The censhare content management system and enterprise communication platform helps companies build brands, win customers, and enhance their bottom line with omni-channel marketing.

By centralizing and automating complex marketing processes, censhare eliminates production headaches and enables companies to focus on their core creative and business offerings. As a result, they can deliver consistent, engaging, and relevant customer experiences across all marketing touchpoints worldwide—from print to digital, desktop to mobile.

censhare - Turn Complexity Into Value

See how censhare helps Hearst Magazines UK deliver Multi-channel customer experiences

Migros-Genossenschafts-Bund

censhare 5.2 Content Management System Interface Features Tour

How Productivity Can Drive Business Transformation - Hearst Publications

Vitra AG: Sustainable communication for sustainable design

censhare is All-In-One

Endress+Hauser in dialog with censhare

Censhare's Integrated Solutions for Media

Case Study: "Lust auf Genuss"

  • Boost collaboration and productivity—Centrally manage your rich media content in a single, intuitive system that improves sharing and accelerates time-to-market.
  • Create once, publish everywhere—Establish a single point of truth for all content and related assets and data, and then maximize your marketing dollars by repurposing that content across multiple channels. Do away with massive brand guidelines docs—censhare can automatically apply your rules and standards to every file you produce.
  • Connect with customers worldwide—Speak directly to every customer in any language thanks to a fully automated localization system. Translation memory boosts the quality and speed of your output, as the existing text memory grows with every translation.
  • Optimize online channels—Create interactive online experiences and engaging mobile apps.

Manage

Create context-sensitive, targeted customer experiences

Optimize

Easy integration!

Translation Memory lets you integrate content localization into the production process

censhare extends Content Management into a completely integrated multichannel publishing solution.

Engage

multichannel publishing solution

Social Media Management

censhare's best-in-class APIs and integration ensure it fits into your workflow

Operate

censhare Solutions for your industry

IOI works with organizations in many industries to integrate censhare and streamline your workflow while simultaneously generating higher quality work.

Click your industry to the left or get in touch with us to request a demo.

Marketing and Advertising

Agile, twitch, and omni-channel marketing aren’t just buzzwords. The most successful marketing and advertising agencies are using these strategies to boost their content’s relevance, accuracy, power to engage—and ROI. They’re replacing manual production processes with modern digital content management and customer experience software solutions like the censhare enterprise content management solution (CMS).

With censhare, you can automate content creation and production to deliver a more consistent and powerful brand experience across multiple platforms, devices, and media channels. And you can more easily localize content to speak more directly to customers around the world.

  • Make it easy for team members to access the creative assets they need—anytime, anywhere—from an intuitive, centralized library.
  • Create content and campaigns once, and then produce and deliver them for every medium and format imaginable.
  • Get your messages out to a global audience with an automated localization system.
     

B2B

Great content marketing is critical to B2B enterprises that want to educate, inspire, and engage their customers and prospects. But with an ever-expanding range of digital and print channels, these companies need to work harder to provide consistent, engaging customer experiences on every platform and device—and in every relevant language. 

The censhare enterprise content management solution (CMS) helps B2B companies efficiently deliver real-time, omni-channel marketing communications and campaigns. censhare automates content creation, management, and delivery, reducing operational overhead while making marketing more targeted, effective, and profitable.

  • Create content and campaigns once, and then produce and deliver them for every medium and format imaginable. 
  • Ensure a consistent brand experience by centralizing and automating production of templates and brand assets.
  • Get your messages out to a global audience with an automated localization system.

Government & Public Service

Federal and regional government agencies provide a wide range of services to ever- growing and changing populations, so their communications must reach across mobile, social, and web platforms as well as more traditional print media. And with limited budgets, these agencies’ must ensure that each communication is relevant, timely, and cost-effective to produce and deliver.  

With the censhare enterprise content management solution (CMS), agencies can do more on smaller budgets. By automating the creation, production, and delivery of content to multiple media channels, they can realize bottom-line savings while better fulfilling their missions to serve the public. 

  • Easily manage your content and media—and help staff collaborate more effectively—with centralized media asset management.
  • Automate localization to more effectively reach citizens in their native languages.
  • Accelerate content production and publishing for print, web, devices, and social media.

Education

The rise of the web, mobile devices, and digital media has opened up new possibilities for how educational institutions market to prospective students and engage and retain enrolled students. In order to differentiate your offerings and boost recruiting and retention, you need to rapidly deliver exceptional marketing materials, learning content, and campus communications—and you need to do it all in a cost-effective way.  

With the censhare enterprise content management solution (CMS), you can automate content creation and production to deliver more targeted, relevant experiences to students across all touchpoints—from printed admissions packets to mobile ads, classroom eBooks to social media sites.

  • Centralize all your communication assets, from logos to photography to education statistics, for quick access by campus communicators.
  • Easily communicate via all media and formats, from blogs and mobile ads to traditional web and print media.
  • Cost-effectively produce and manage a wide range of custom or personalized content for classroom learning, marketing, and more.
     

Information Technology

Perhaps the most fast-paced of all industries, the technology sector devotes tremendous resources to informing, engaging, and interacting with customers across multiple digital touchpoints. Rapid changes to products, consumer needs, and pricing make it a challenge to efficiently manage marketing content while still creating positive, meaningful customer experiences that reflect your company’s brand values.

The censhare content management solution (CMS) helps you get control of all your content; streamline its production, review, and approval; and deliver it across multiple channels in multiple languages.  

  • Create content once and then deliver it across a complete range of marketing channels—including mobile, social, web, and print.
  • Centrally manage all of your content in an asset management system that gives all your approved staff and partners access to everything they need, anywhere they are, for all their marketing efforts.
  • Market your products and services in every region worldwide with the help of an automated localization system.

Healthcare

Customer experience is critically important in the competitive healthcare market. Hospitals and medical practices of all types need to deliver information that is relevant to patients, vendors, and partners. They must provide a consistent and engaging experience across all communication touchpoints. And they must do all of these things as cost-effectively as possible.

The censhare content management solution (CMS) makes it easier for healthcare organizations to engage with customers across all media—from patient information websites to printed forms and brochures to mobile ads.

  • Create a powerful, credible brand experience across all print and digital marketing materials thanks to an automated production system that ensures communication consistency.
  • Reduce marketing overhead with a centralized asset management system that makes it easy to eliminate redundant content-creation work.
  • Communicate with customers directly in their own languages using tools that streamline the translation process.

Finance

Today, consumers expect more real-time information, insights, and analysis from their financial institutions than ever before. Get control of your documentation, reports, and customer communications with the censhare content management solution (CMS).  

With censhare solutions, you can centralize and simplify management of the ever-changing text, numerical information, and graphics in your materials. You can also accelerate content localization and publish across all media channels and formats.

  • Easily manage your content and media—and enhance internal collaboration—with centralized media asset management.
  • Automate localization to quickly serve all target customers and prospects.
  • Streamline content production and publishing for print, web, devices, and social media.

 

Publishing

Publishing workflows may be complex, but they don’t have to be inefficient. Take advantage of the censhare content management solution (CMS) to unify all elements of the process, from content management to layout to delivery in multiple languages across a complete range of media and devices.

  • Accelerate time-to-market with a publishing system that enables media-independent production of all content and formats and supports all publication channels—print, the web, apps, and social media.
  • Enhance collaboration with publishing and media asset management solutions that offer both transparency and tight control over production processes.
  • Cost-effectively deliver your content to more customers in more countries thanks to a fully automated localization solution.

Retail

Consumers engage with retail brands and make purchasing decisions using a wide variety of marketing touchpoints, which means that retailers have to provide a consistent and satisfying customer experiences across a complete range of digital and print media. At the same time, retailers have to keep the cost of their marketing operations low in order to preserve a healthy bottom line in a competitive environment. 

When you manage and publish all your product information and communications from the censhare content management solution (CMS), your marcom organization can run leaner, work smarter, and forge deeper connections with customers.

  • Work and communicate more efficiently with centralized management of all your product and pricing information, campaign assets, and marketing communications.
  • Streamline internal production and prepress workflows by producing catalogs, circulars, point-of-sale materials, websites, mobile ads, and more from a single system—for all regions and target customers.
  • Ensure brand integrity by centralizing and automating production of templates and brand assets.
     

Entertainment & Sports Marketing

Today’s artists and athletes and the organizations behind them move at such a fast pace, their brand value can change on a daily if not hourly basis. In order to maximize global media exposure and enhance brand value, entertainment and sports marketers need to deliver engaging, relevant, and timely content to all digital, social, mobile, and traditional media platforms.

The censhare enterprise content management solution (CMS) is the ideal platform for modern, rapid-fire, all-media communications. By automating key aspects of the content creation, production, and delivery processes, censhare enables you to enhance the experiences of fans on virtually any platform or device, and in any language.

  • Extend your communications reach with a publishing system that delivers your content to all channels—social media, mobile, web, and print.
  • Control your content and media—and enhance internal collaboration—with centralized media asset management.
  • Automate localization processes to quickly reach fans around the world.

Communications and PR

Digital and social media represent great opportunities as well as great challenges for communications and public relations professionals. Get it right—with content that’s accurate, controlled, timely, and relevant—and you can create the kind of customer experience that drives loyalty and sales. Get it wrong, and your message can get lost or—worse—derailed.

The censhare enterprise content management solution (CMS) is designed for the real-time, omni-channel nature of modern communications. censhare automates many aspects of content creation, management, and delivery, making your marketing more targeted, effective, and profitable.

  • Accelerate communications with a content publishing system that supports all channels—social media, mobile, web, and print.
  • Control your content and media—and enhance internal collaboration—with centralized media asset management.
  • Get your messages out to a global audience with an automated localization system.

B2C

Whether they’re searching Google, viewing product images and information on your website, or reading reviews on social media, consumers are looking hard at your content for personal associations, agreement, and confirmation of their choices. You need to constantly deliver accurate and meaningful information to consumers through multiple touchpoints.

The censhare enterprise content management solution (CMS) is designed to help B2C companies reach customers everywhere they are—on every platform and in every language. censhare frees marketing organizations to focus their time and resources on strategy and creative execution rather than the details of content production and delivery.

  • Work and communicate more efficiently with centralized management of all your product and pricing information, campaign assets, and marketing communications. 
  • Streamline internal production and prepress workflows by producing ads, websites, social media content, and more from a single system—for all regions and target customers. 
  • Ensure a consistent brand experience by centralizing and automating production of templates and brand assets.

censhare

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